Executive Team

Don Mathis - CEO

Don Mathis is the CEO of Epic Advertising, and is responsible for the strategic vision and overall management of the enterprise. Prior to this role, he served as the company's President and Chief Operating Officer and, earlier, the SVP of Operations and Technology.

Experienced in online media and technology, Don served as Chief Operating Officer of the first online fantasy sports company, Small World Sports. As COO, he played a critical role in raising $20M from Flatiron Ventures, Chase Capital Partners and NBC; developing the company's sites into the "stickiest" on the web; and selling the company to Paul Allen's Vulcan Ventures. Don's prior executive experience includes serving as CFO of the government consultancy and research organization FH Inc. He has also been an operational restructuring advisor for the turnaround firm AlixPartners and a strategy consultant with McKinsey & Company. Don began his career as a programmer and technology consultant with Accenture.

Don's background also includes service as a Naval Officer, most recently as a mobilized reservist following the 9/11 attacks, when he served as the Executive Officer of an anti-terrorism joint task force and was later designated Deputy Group Commander for all Navy expeditionary logistics forces in Central Command (the Middle East). Don began his Navy career as a P-3 anti-submarine patrol aircraft Flight Communications Officer, and he served with the United Nations in Cambodia and in Bosnia.

Don graduated with honors from Harvard Business School and Vassar College (BA in Asian Studies), where he was awarded the S. H. Chen Zen prize for best thesis written. He has published a Harvard Business School case on the Asian economic crisis, and co-produced two public television documentaries: "A Measure of War," focused on the war in El Salvador, and "The Last Wall", focused on sectarian violence in Northern Ireland. He serves on the board of directors of Mystic Entertainment Corporation (Mystic, CT) and on the advisory board of Affinity Labs (San Francisco, CA). Married with two children, Don is an active pilot, holding a Commercial license with multi-engine and instrument ratings.